Our Urban Adventures

The TBG team is extremely diverse; each individual has their own perspective that allow us to remain nimble, innovative, and creative under all circumstances.  Each member of the TBG team shares a liddabit about themselves and their adventures here!

A Few Little Bites of the Apple

I had the opportunity to live in Manhattan from 2006-2008.  A couple of our clients are based there, so I still get up there about one a month.  To true New Yorkers, two years makes you a visitor, but I approached my “stay” a little differently than most “visitors”.   Determined to learn my way around the city like a native, I explored neighborhood by neighborhood and street by street.  At our trade shows, I sought out our New York exhibitors and played the “do you know” game.  I’m proud to say that I was able to go toe-to-toe with most of them, and sometimes even stumped them.

New York is full of paradoxes.  My favorite barista at 9th Street Espresso (yes, I did sometimes travel 30 minutes by subway just to have coffee there), was getting her PhD in Linguistics at Columbia.  The disheveled woman I met in the park while walking our dogs was a Broadway actress and (amongst other things) played the Justice of the Peace who married Miranda and Steve in Sex and the City – I watched a rerun to see her in performance mode.  My doorman, Bob, is one of the most well-read people I’ve ever met, and always had an obscure historical fact for me.

Everyone in New York seems to have a story.  It’s also on the cutting edge for producing artisanal homemade products, and many of these products got started in someone’s tiny apartment kitchen.  Today I’m going to share some of my favorite “made in New York City” products.  Why send someone a hotel-sourced fruit and cheese display or bottle of wine when there are so many other options?

Liddabit Sweets – the two gals who started this company are French Culinary Institute grads who use locally sourced and seasonal ingredients to produce delicious candies.  Personally, I’m a little obsessed with the Beer and Pretzel Caramels and the Apple Cider Caramels, but I’ve never had anything short of amazing.  Once you have a handmade candy bar, you’ll never want to impulse purchase at the grocery store again!  I love swinging by the Brooklyn Flea on a Saturday or Sunday and picking up a few bags of candies, but you can order online as well.  (Watch for their upcoming cookbook – I helped with recipe testing!)


Levain Bakery – it’s all about the cookies!  But these aren’t just cookies, these are half pound mounds of warm, gooey goodness.  The first time I had one right out of the oven (they only make them in small batches so the chocolate chips are ALWAYS melty), I thought I had died and gone to heaven.  For those of you with a sweet tooth, Dark Chocolate Chocolate Chip is perfect in the evening, and Oatmeal Raisin makes a great breakfast.  They ship, and you can also call ahead for larger orders.  Cash only!

Anarchy in a Jar – yummy, creative preserves and chutneys.  Laena learned jam-making from her mom in upstate New York, but I’m guessing her mom didn’t teach her recipes for Easy Like Sunday Morning Blueberry Preserves(blueberry and maple syrup) or Grapefruit & Smoked Salt Marmalade.  She also makes more traditional flavors like Triple Berry Jam.  Many of her flavors work with cheeses, others can be used as a glaze for poultry or fish, and some are just awesome on bread.

If you still need some wine and cheese, don’t go anyplace except Murray’s Cheese and Astor Wine and Spirits.  Allow time for tasting and let the experts guide you.



Color Wheel Pro says that orange represents “enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement, stimulation and TBG Events”.

OK, so maybe I took some liberties with the TBG Events part…  It just seemed to fit since orange represents our brand (literally) and our team (figuratively).

There are three kinds of people in the events industry:

1) those who are great at executing logistics;

2) those who are great at “planning a party”; and

3) those who have a right/left brain balance and combine logistics and creativity in their daily work life.

I’m #3.

For me, that means that I’m not prepared for an event until I’ve researched anything and everything about the city I’m going to.  If one of the execs needs a private dinner, I’ve got a place.  If my client needs last minute gifts for VIPs or a cool vendor, I know who to call.   If I can carve out a break in my schedule to have an authentic or mind-clearing experience, I know where to go.

And now I’m sharing…

What does that have to do with Orange?  I go through life with a general fascination with people and the wonderful things they produce.  I get tremendous happiness from discovering and experiencing new things.  I’m absolutely determined to figure out a way to share good people and good things with my clients and friends.  I feel that all of this contributes to my success.

Check back a couple of times a month and add a little Orange to your life!


Cathy Arevian is Owner and Managing Director of TBG.  When not saving clients from budgets, she can be found roaming the world for exceptional food and new places.